Museum & Tours

Step into rugby history at the World Rugby Museum, located in the South Stand of Allianz Stadium, before the England v Ireland game in the Guinness Men's Six Nations on Saturday 21 February. Explore a world-class collection of match-worn shirts, iconic silverware, rugby balls, and memorabilia from across the globe, including items from both England and Ireland.

Test your skills in the Play Rugby Interactive Zone. Kick like George Ford, scrum like Ellis Genge, jump like Maro Itoje, or sprint like Henry Arundell. And don't miss the special exhibition 'Ireland's Call', celebrating Ireland's greatest teams, players, and evolving sporting identity.

Make your pre-match visit part of the rugby experience and immerse yourself in the sport's rich history before kickoff.

Private Tours of Allianz Stadium offer an exclusive opportunity to experience the Home of England Rugby like never before. Go behind the scenes to explore the stadium's most exciting and iconic areas, and capture a memorable pitchside photo with friends, family or colleagues.

Available for groups of up to 20 guests, private tours are perfect for corporate outings, team-building events, birthday celebrations or special occasions for rugby fans. Each tour is led by an expert guide, bringing the stadium's history and matchday magic to life.

Your experience also includes entry to the onsite World Rugby Museum, home to the world's most extensive collection of rugby football memorabilia. The perfect way to complete your visit.

Legends Tours at Allianz Stadium offer the ultimate experience for any rugby fan. Step behind the scenes at the Home of England Rugby and explore the stadium's most exclusive areas alongside an England legend. Hear their personal stories and unforgettable memories of this iconic venue, before capturing your own pitchside photo.

Your tour also includes entry to the World Rugby Museum, home to the world's most extensive collection of rugby memorabilia. Previous Legends to have hosted tours include Jason Leonard, Lewis Moody, Neil Back, Jonny May, Brian Moore and Ugo Monye.

Gift vouchers are available to purchase online, making a Legends Tour the perfect present for any rugby supporter.

Schools, colleges and universities are invited to experience the Home of England Rugby through an inspiring and immersive educational visit to Allianz Stadium.

As part of the day, students will enjoy a guided stadium tour, exploring behind the scenes areas and discovering how one of the world's most iconic sporting venues operates on matchdays and beyond. They will also journey through the story of rugby at the onsite World Rugby Museum, where remarkable artefacts bring the sport's history and global impact to life.

Visits include a free, curriculum-linked education session, designed to engage learners of all ages. Our interactive workshops and seminars span subjects including PE and Sport, Business, Geography and English, helping students develop key skills such as teamwork, leadership, analysis and communication in a unique real-world setting.

With award-winning education programmes, hands-on learning and a behind the scenes stadium experience all in one visit, Allianz Stadium offers an enriching and memorable trip that motivates, challenges and inspires learners at every level.